This presentation explores practical strategies for small scale cut flower production in New Jersey, drawing on decades of experience in farming, floral design, and agricultural extension. Topics include soil management and pH, the use of mushroom soil and organic inputs, post harvest handling, and flower preservation. Speakers discuss crop selection for hot, humid climates, comparing annuals, perennials, and woody cuts while weighing labor, cost, and market demand. Marketing approaches for wholesale, retail, and agritourism are examined, with emphasis on pricing, bouquet design, and customer education. The session also addresses organic production standards, disease management, and long term planning, highlighting peonies as a case study in building a profitable, sustainable flower farm over time
Organization |
Rutgers Cooperative Extension |
Published |
November, 2018 |
Material Type |
Video |