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Other Direct Marketing Options (For Produce)

Jan Perez, Martha Brown and, Albie Miles (2015)

Summary

This unit (4) from Teaching Direct Marketing and Small Farm Viability is divided into 4-parts and includes sections on a number of marketing options that small-scale producers are using to maintain the economic viability of their farms. These include farmers' markets, roadside stands, eCommerce, agritourism, food hubs, and other creative efforts.