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Doing the Right Thing

Alan Miller, Michael Boehlje and, Craig Dobbins (2005)

Summary

The successful farm business requires key strategic decisions in seven areas: business enterprise focus, growth/downsizing, marketing and channel linkages, financial structure, organizational structure, managerial style/lifestyle, and social responsibility. The types of decisions that farm business managers must make in each of these areas are summarized in Figure 1. This paper briefly discusses and illustrates these seven areas of strategic decision making.