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    Developing a Sensible and Successful Marketing Attitude

    Suzanne Karberg (April, 1993)
    Summary

    This publications addresses the need to a Analyze ones risk-taking attitude; understand the relationship between ones attitude toward risk and relating that to ones marketing attitude; becoming familiar with basic marketing concepts and terms; and finally realizing that a sensible and successful marketing attitude starts at the farm.

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  • Details

    Organization
    		 Purdue Extension
    Publisher
    		 Purdue University
    Published
    		 April, 1993
    Material Type
    		 Written Material

  • Filed Under

    1. Marketing
    2. Other Marketing Topics
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